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© Ross & Snow LLC
Handcrafted in Italy
Viva Las Vegas! Classic phrase: unforgettable feeling.
That’s how we felt when we put the finishing touches on the new Viva sneaker. A mix of retro-sneaker vibe decked out with luxury accents like fine suede, Italian full-grain leather lining, and a thoroughly tried and tested rubber outsole. To top it all off, you’ll get that iconic Ross & Snow style with the stitched leather detailing. Live life to its fullest with the Viva.
Italian Craftsmanship
Our sneakers are crafted in the heart of Tuscany, the home of the world’s finest footwear for hundreds of years. Tuscan artisanship may be an old tradition, but we combine Italian technique with modern technology to create a comfortable, breathable, and fully weather treated sneaker.
Weather Resistance
Each of the 25+ leather components are treated with our proprietary SuPreen weather resistant coating for an extra layer of moisture-protection so you get even more longevity from your sneakers. Who says you need to sacrifice style for comfort and durability? Even if your sneakers are caught in the rain, there’s no need to worry: Ross & Snow have your back.
Leather Lining
The Viva is fully lined with Italian full-grain leather. The feeling? It’s luxury defined. Over time, the leather lining will shape to your foot for a custom-built feel. Give it a little time and the Viva becomes more like an old friend than a shoe.
Custom Ross & Snow Rubber Sole
Hardness test, abrasion test, heat, cold, stress, flex test...oh man. Just thinking about all the tests we put this custom sole through has got us tired again. But we put everything we had into making sure you get the most comfortable and durable rubber sole for this luxury sneaker. Not to toot our own horn, but we outdid ourselves this time. Beep beep.